how to not make money

How To NOT Make Money – 5 Easy Tips

I know I usually tell you about how to get better at marketing, how to save time, how to be more confident but this week I decided to do something different. This week I’m going to tell you how NOT to make money – it’s so easy, you’re probably already doing it! Here are 5 great ways to NOT make…

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7 secrets

7 Secrets To Getting Fab New Customers From Social Media

Hands up if you spend AGES every week on social media sites and have nothing to show for it except a lot of wasted time and a bit of a headache? And yet you see all these businesses allegedly making tons of money using Facebook or Twitter or Pinterest to not only bring in sales and customers but get them…

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3 ways you're making it harder for yourself

3 Ways You’re Making It Harder For Yourself To Make Money

OK being a business owner isn’t always the easiest option (but there are SO many good points!) – however let’s not make it harder for ourselves to make money than it needs to be. I work with thousands of ladies via my Facebook page, The Girls Mean Business, and I see the same issues coming up time and time again….

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5 quick ways to get your email marketing selling for you

5 Quick Tips To Get Your Email Marketing Selling For You

You’ve decided you’re going to start sending e-newsletters in your business – how exciting!! And may I say, a totally brilliant plan because email marketing is a fantastic marketing tool that helps you build relationships with your customers and potential customers, helps position you as an expert and helps build your credibility. Also, email marketing keeps you top of mind…

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WEIRD FEAR

Is This Weird Fear Keeping You Stuck? It’s Not What You Think

There are loads of  reasons why running a business is scary. Being at the helm means that you’re responsible – responsible for the money, the staff, the sales & marketing and the legal side. With that much responsibility, being a business owner requires some serious bravery and big girl knickers. And yet there’s one fear that doesn’t often get mentioned….

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5 Productivity Hacks

5 Simple Productivity Hacks You Can Use In Your Business Right Now

I speak to loads of women business owners each week and many of them complain that they don’t have enough time to do all that they need to do in their business. When I ask them what their typical day or week looks like I can always find at least one, but usually several ways that they can save time…

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Do You Make These 5 Mistakes In Marketing?

Do You Make These 5 Mistakes In Marketing?

Every day on The Girls Mean Business Facebook page I see the same mistakes coming up time and time again. The thing is, with everything else we need to do to keep our business running, marketing is often a last minute, hurried affair in the same way that when we’re busy we grab any old food to keep us going,…

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how i made money while i was on holiday

How I Made Money While I Was On Holiday!

I know! It’s unbelievable isn’t it? There I was, sunbathing on a beach in Andalucia, Spain, looking out onto olive groves and a crystal clear lake, watching Chloe splash in the water and all the time my email was pinging with sale after sale after sale. My bank balance was growing bigger and bigger and I was doing nothing except…

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time to give in

Time To Give In?

This week on my Facebook page, one post really caught the mood of the moment and inspired over 30 women to share their stories in public. The post was all about giving in – let me share what it said: When To Give In… – – – – – – – – – – – – – – – –…

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3 Money Truths

3 Money Truths You Need To Know Right Now

We were having a chat in The Girls Mean Business Club Facebook group last week about marketing and pricing and a few ladies ventured forth with some confessions. “Someone asked me about my fees the other day,” said one lady “and so I told him, and before he even had a chance to respond I carried on talking and discounted…

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why unsubscribes are great

Why Unsubscribes Are Great!

When I first started to send e-newsletters I was a nervous wreck. You know how it goes; you spend ages composing a lovely e-newsletter that you hope your subscribers will love. You carefully choose the images and make sure that it looks the part. You take a deep breath and press ‘send’ and off it goes, into the ether. It’s…

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feeling 'meh' about marketing

Feeling ‘Meh’ About Marketing? 4 Fab Tips!

Last week was a weird week. I’m not sure if it was due to my stubborn cough and cold that just wouldn’t buzz off, or something to do with the planets, but I just couldn’t get into my marketing. Usually I am bursting with inspiration. I can create classes, write blogs and zip off my e-newsletter without a second thought,…

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How I used the law of attraction to grow my business

How I Used The Law Of Attraction To Grow My Business

Did I ever tell you that the Law of Attraction helped me create a 6 figure business? No? Well, let me share what happened… In 2013 I’d been running my business for about a year. I’d done incredibly well, I was bringing in about 5k per month and I was working with an excellent coach who made sure that the…

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the politics of unfriending on facebook

The Politics of Unfriending on Facebook

Over the years I’ve had to unfriend a good few people on Facebook for certain reasons. Sometimes it’s because we’re no longer seeing eye-to-eye. Sometimes it’s because they express opinions that show them to be people I don’t really have any affinity with. Sometimes it’s because I get sick of the DRAMA and vaguebooking …’OMG I can’t believe he did…

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testimonials

HOW TO GET GREAT TESTIMONIALS (And what to do with them once you’ve got them)

OK, hands up who has happy customers? Great! Do you have a testimonial from each of them, saying how great you are and how much they love your product or service? No? OK Big Girl Knickers time… Testimonials are a really important part of your marketing. They are a third party endorsing your business rather than you blowing your own…

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How I Get People Talking On My 25k Facebook Page

How I Get People Talking On My 25K Facebook Page

I’ve been using Facebook for a few years now. In the early days, when I was trying to boost the numbers on my page and build my business, I spent lots of time trying different types of content on The Girls Mean Business Facebook Page. And I pretty much got it down to a fine art. I have thousands of…

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you are not cheap

You’re Not Cheap!

YOU’RE NOT CHEAP! If you’re competing on price then you’re always focused on being the cheapest. If you only attract people who want the cheapest, you will always have to offer more for less, just to keep up. It’s a hard way to make a living. But do you REALLY want to be the cheapest? People looking for ‘the cheapest’…

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3 Social Media To Web Traffic Ideas You Can Use Right Now!

3 Social Media To Web Traffic Ideas You Can Use Right Now!

I love social media, in fact my business wouldn’t be here today if it wasn’t for social media. But I wouldn’t rely on it for my marketing. I use it as a place to build relationships, to get feedback, to build my profile & credibility and to showcase my products and programmes. I also use it to drive traffic to…

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5 marketing tips and need to knows

5 Marketing Tips & Need To Knows

It’s easy to get overwhelmed with marketing. So much advice, so little time! So I’ve compiled a few little marketing tips to help you shortcut the process and cut through the noise. 1. The Marketing You Do Today Will Pay Off In 3-6 Months. Marketing rarely works immediately. It can take 3-6 months for marketing to properly give results, and…

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Business Coaching

Business Coaching – My Best Investment

I took a look at my business financial figures for last year and this year to date and I was pleasantly surprised at how profitable my business is. I have very few costs, so most of what I make, other than various taxes, is mine. Which is a brilliant position to be in. There is one thing that I spend…

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denise-duffield-thomas

Denise Duffield-Thomas Is Awesome

Last year I was lucky enough to interview the lovely Denise Duffield-Thomas of Luckybitch.com  about how to get a 100k Mindset (watch this space because I’m going to share that amazing interview with you very soon). What she shared has already totally changed the mindset and the business of LOADS of my Inner Circle and Club ladies, who have realised that…

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life3D

Leonie Dawson’s 2014 Create Your Amazing Year Workbook

I’m writing this in May 2014, which might seem a little late in the year to be talking about a 2014 yearbook but I HAVE to share this with you. My lovely friend Emma bought me this Create Your Amazing Year Workbook from Leonie Dawson for Christmas and it totally absorbed me for the best part of a day when…

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why i used to hate blogging

Why I Used To Hate Blogging (But I Love It Now)

My daughter Chloe’s just turned 6 and one of the biggest daily (or rather twice daily) battles I used to have with her was about brushing her teeth. I don’t know what it was about it but she would make the biggest fuss, ‘But Mummy do I HAVE to? But Mummy it’s boring! But Mummy the toothbrush makes my nose…

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how long will my marketing take to work?

How Long Will My Marketing Take To Work?

OK brace yourself. The marketing you do today will pay off in 3-6 months. I know this probably  isn’t what you wanted to hear but marketing rarely works immediately. It can take 3-6 months for marketing to properly give results, and that’s if you’re marketing little and often. Once Is Not Enough Once is just not enough and yet many…

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Facebook Likes DON'T Equal

Facebook Likes Don’t Equal Sales

Last week on my website, one of my posts got a LOT of attention. Here it is: Post by The Girls Mean Business. It sparked a lot of discussion and clearly hit a nerve. The fact is that it’s SO easy to get fixated on the numbers. I know what it’s like to be chasing the next big milestone –…

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Claire Mitchell and Sheryl Sandberg

How To Meet A Billionaire – When Claire Mitchell Met Sheryl Sandberg

Some time in late 2013 I remember spotting a little ad on the Facebook Marketing page. It said ‘have you used Facebook to build your business? Tell us about it and we might use it for a case study.’ I was busy. Really busy, but I had a gut feeling, so I thought ‘YES, I’ll do that’. So I did….

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hair horror

I Had 18 Brushes Dangling Off My Head

As I write this I’m sitting in a 5 star hotel in Dublin writing today’s newsletter before I head out shortly to spend a whole day getting trained by the Facebook team at FB’s European HQ and maybe even meeting a FB VIP or two. Understandably I’ve been pretty excited about this amazing opportunity. I know the press will be…

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Chloe modelling her goggles (we took the stickers off before she went in the water or that would be cruel. I shall show her this photo when she is 18)

Doggy Paddle Will Do

Chloe, my 5 year old daughter, is taking daily swimming lessons over the Easter holidays. Each morning my mum or I take her down to the Dolphin Centre (not as exotic as it sounds!) in town for a half hour lesson. Today it was my turn to take her. I watched as they practiced doing front crawl and back crawl…

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apprentice screenshot

The Apprentice 2011- My TV Debut!

I’m an introvert. I love the fact that my business lets me sit at my desk and talk to women business owners all over the world, without having to step out of my front door. I prefer my own company and I don’t really like the spotlight on me. BUT over the last few years I’ve been challenging my beliefs…

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Sophie Jewry Pink

Sophie Jewry

Name: Sophie Jewry Business Name: Brand Kitchen Website: www.brandkitchen.co.uk Where in the world are you? Norfolk, UK What does your business do? I teach women in business how to create and develop an awesome brand, business and life Why did you start your business? I’ve been in design and print for a decade, having started my own business when I…

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helen crewdson

Helen Crewdson

Name: Helen Crewdson Business Name: Hypoxi Therapy Ltd – we trade as Hypoxi Therapy Centre Website: www.Hypoxi-therapy-centre.co.uk Where in the world are you? Surbiton, Surrey What does your business do? We specialise in delivering a revolutionary and targeted inch loss therapy for men and women of all ages and sizes, using vacuum therapy and low grade exercise. We also offer…

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Chichi-2014-b+w

Chichi Eruchalu

Name: Chichi Eruchalu Business Name: Kanso Creative Website: www.kansocreative.com Where in the world are you? Essex, UK What does your business do? Graphic and Web Design, Design Courses and VA services Why did you start your business? I wanted to do something I loved every day, that gave me the freedom to spend time with family and also challenged me…

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Turn up your me factor

Turn Up Your ‘Me’ Factor

In the first couple of years of my business I went through a phase of signing up to every freebie out there. Every webinar, telesummit, free ebook, white paper or report that had anything to do with my business, I was there, handing over my email address with excitement and anticipation! 2 years later I’ve had thousands of emails from…

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5 tips on outsourcing your business baby

5 Tips On Outsourcing Your Business Baby

I asked the ladies on my Facebook page this week what their biggest business struggle was – as you can imagine I got a whole raft of replies (which gave me some ideas for some fabulous blog posts) and one lady said: “Claire -  my biggest challenge is learning to trust others so I can confidently outsource to free up…

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busy broke

The Too Busy & Broke Pattern

When I start working with a new client I ask them what they want from their business and they often look at me with a mixture of confusion and mild panic and tell me they’re not sure what I mean. So, I say to them “why you doing this? What was your dream? Why did you set up your business…

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identical copy

The Pain Of Getting Copied

I nearly went off track this week. I nearly let something distract me and take my eye off the ball. Which would have been a real shame because I’m usually so focused and clear on what I want to achieve. But it’s understandable because it felt very close to home and it really got my hackles up. Just for a…

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cuppa and a notebook

Perfection

Perfect When you have a business, You want everything to be perfect. Your website Your logo Your products Your business cards Your ‘elevator pitch’ And you think that you can’t go out there and market your business and sell your stuff until it’s all PERFECT. But it never is. There will always be something that’s not quite perfect to you….

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hairy-builder

How Not To Attract Hairy Builders

Let me tell you a story… …a lady messaged me via Facebook and said “Claire, I’m at the end of my tether. I am thinking of giving up my Reflexology business because this marketing thing is tooooo hard. I’ve spent a fortune on Facebook ads, I’ve got a website and people still aren’t buying.” Does this sound familiar? Hmmmm. So…

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are you losing sales because of this?

Are You Losing Sales Because Of This?

I was watching the Hotel Inspector with my hubby today and he said ‘why can’t these hotel owners SEE what’s wrong, it’s so obvious!’. Here’s what I said – “they can’t see, they are just too close!” Then that got me thinking because I’ll bet you are making some of the same mistakes. Tweet: Top Tip: Take a step back…

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what else can I sell you for free?

What Else Can I Sell You For Free?

What A Difference An Hour Makes… I was chatting to one of my VIP clients this morning. She told me that she was feeling a bit fed up because she’d somehow got herself into a situation where she was doing lots of things for free. Now, over the last few months while I’ve been working with this client, she’s taken…

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money and how not to sound desperate even when you are

Money & How To Not Sound Desperate Even When You Are!

The mortgage payment is due, the kids need new school shoes, you’re feeling stony broke and you have no idea where your next money is going to come from. You’re frantically trying to sell stuff to make ends meet – you want business. ANY business – you’re putting yourself out there to anyone who will have you. You’re dropping prices…

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mindmap

Mindmap Magic For Blogging!

Oooh I love Mindmaps, yes I dooooooo <3 Mindmaps have given me the ability to take the zillions of thoughts flying around my head and turn them into blog posts, e-books, articles and programmes. You see, I don’t find it easy to write. It’s not a natural talent of mine. I need help to extract the good stuff and get…

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I Give You Permission To Stop Doing It!

That Thing You Hate? I Give You Permission To Stop Doing It!

I had a moment today when a friend of mine asked me to introduce her to someone via Linked In. I had never even heard of the person she wanted to be introduced to but, sure enough, she was connected to me on Linked In. I looked at my Linked In Account and realized that I never use it. I…

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the multi business myth

The Multi-Business Myth – Are You Juggling Too Many Businesses?

Nearly every week in the Girls Mean Business Club the topic comes up of running several businesses at the same time, so I know it’s a big issue! In fact, I have first hand experience of this: I’ve been in a position where I was running three businesses at the same time, even as late as last year. And I…

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How To Get Profitable Customers You Love To Work With

How To Get Profitable Customers You Love To Work With

I was part of a discussion that took place this week among my new ’30 Days To Boost Your Biz’ ladies. They have just done their module on Ideal Customer and many of them were talking about just how few ‘good’ customers and how many ‘bad’ customers they work with. I think it was an eye opener for them because…

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thriftastic marketing

[Class] Thriftastic Marketing – How To Market On A Shoestring Budget

  Is this you?  Are you struggling for ideas to market your business on a shoestring budget? Are you SICK of wasting money on advertising that costs a fortune and doesn’t work? Do you wish you had a way of promoting your business that didn’t cost the earth…But still gets results? Do you need some simple, proven strategies that you…

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ECOVER TEMPLATE Easy E-Newsletters

[Class] Easy E-newsletter Marketing For Scaredy Cats & Technophobes

How To Create And Use E-Newsletters In Your Marketing (Even If You’re A Complete Beginner) You’ve heard of e-newsletters, right? You know you should be using them in your business but … You don’t know where to start. You’re scared of the technology. You have no idea what you’d write. And you have no-one to send it to anyway.  …

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marieclaire screenshot

My ‘Marie-Claire’ Top Time Management Tips

A few weeks ago, Marie-Claire Magazine asked me to write some time management tips for their readers to help them avoid panic-induced stress. The link to the article with more tips from other time management experts is at the end of this blog but I’ve shared my top 5 here for you so you can put them into practise right…

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premature quitter

Are You A Premature Quitter?

  I was answering questions in The Girls Mean Business Club today and one of them was from a lady with a coaching business. She was frustrated, worn out and about to quit. Why? She had spent the last few weeks in a marketing frenzy. Her new business is about to launch and she’s been full of passion and enthusiasm…

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outsourcing

Tackling Overwhelm By Focusing On One Thing A Day

Claire Mitchell of The Girls Mean Business Talks About Focusing On One Thing A Day. Your to-do list is huge, you have different businesses or different parts of your business that you’re trying to market but you’re completely overwhelmed. Try this simple approach to make sure that you can cope with the different aspects of your business without breaking out…

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