EP042: I’d Rather Be Marmite!

Marmite, you either love it or hate it. They even use this in their marketing – fancy having a brand so strong that we use it in everyday language. I love that and even though I hate Marmite, I’d rather be Marmite than vanilla. Let me explain

don't be a premature quitter

EP041: Are You a Premature Quitter?

You’ve marketed like a crazy woman for what seems like forever, and you’ve still got tumbleweed blowing through your marketing activities. Nothing seems to be working. You feel like giving up. DON’T!! I can help

imposter syndrome

EP040: Imposter Syndrome

Every woman business owner I know has a sneaky feeling that they are winging it and one day someone is going to see through them and find them out for what they are – an IMPOSTER. Except, you’re not. You’re awesome. Let me tell you more

get it finished not perfect

EP039: Get it Finished Not Perfect

How many times have you decided NOT to put some work out there because it wasn’t perfect? We get paralysed into inaction by this silly need for perfection, but perfection is relative. Let me explain…

I Have A Confession

I Have A Confession

I have a confession to make. I’m a stationery addict. I can’t pass a pen shop or stationers without going in and buying something pretty. In fact, even as I’m typing this, I’m feeling a pull to go into town and browse the notebooks…. I have LOTS of notebooks. I have them all over the house. As I sit here…

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7 things to do when you run out of inspiration

EP038: 7 Things to do When You Run Out of Inspiriation

We all have days when the inspiration fairy has run away – there’s no need to panic! I’m going to share 7 ideas to get you unstuck and back into the creative flow

when's the right time to leave my job and start my business

EP037: When’s The Right Time To Leave My Job and Start My Business?

Business Clinic question time: When is the right time to leave your job and start your own business? Here’s my advice

How to create a free ebook

EP036: How To Create a Free E-Book?

So, you’ve created your irresistible freebie, now you just need to make it stand out and attract your ideal customer! Let me help

how to get people off facebook and onto email list

EP035: How to get people off Facebook and onto your email list?

Every Thursday I hold a business clinic on my Girls Mean Business Facebook group. At this clinic I was asked how to get people off of facebook and onto an email list, here’s my answer

will networking work for my business

EP034: Will Networking Work for my Business?

Are you dithering about whether to spend your time and money attending networking meetings? Let me help you decide whether it’s right for you, and if it is, how to make the best of it

does leafleting work

EP033: Does Leafleting Work?

Business Clinic Question – Should I get a bunch of leaflets printed up and stick them through doors to promote my dog walking business? Here’s my advice

Can I add customer emails to my mailing list

EP032: Can I Add Customer Emails to my Mailing List?

Business Clinic question: I had a question about whether you can add customer emails to your mailing list and the answer is yes, but on certain conditions. I’m going to tell you what you need to do to not fall foul of the spam laws and keep your subscribers happy at the same time

when does follow up become harrassment?

EP031: When Does Follow Up Become Harassment?

Eeek we’ve all been there, we’ve sent off a quote or proposal and we wait with baited breath. For days. Nothing. So we shoot off a nice follow up email. Nothing. What next? Let me help!

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5 Super Goal Writing Strategies

Guest blog – Kelly Pietrangeli, My Project Me Do you ever set yourself a goal, get all fired up about it and know that this is the year you’re going to achieve it? Woo hoo! Then a year later you look back and realise you’ve failed miserably. Has it ever been the same goal, repeated with fresh enthusiasm and commitment,…

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you can't be everywhere

EP030: You Can’t Be Everywhere

You Can’t Be Everywhere – You Don’t Have To Be Everywhere!! You have limited time, money and energy to spend on marketing so pick the top 2 marketing methods that feel natural to you and get you in front of your ideal customers and don’t feel obliged to do more. Better to do 2 well than lots badly.

i'm petrified of doing videos

EP029: I’m Petrified of Doing Videos!

I’m Petrified Of Doing Videos Videos are a brilliant marketing tool – they bridge the gap between you being a complete stranger to you being someone your ideal customer feels they know. And yet I’ve heard every excuse in the book about why you can’t do them. Let me help!

Mind Monkeys

EP028: Mind Monkeys

Mind monkeys are those little voices in your head telling you you’re too old, not techie, not clever enough, a bad mother…sound familiar? I’m going to tell you more about them and how to deal with the little blighters!

why isn't my marketing working?

EP027: Business Clinic – Why isn’t My Marketing Working?

Business Clinic time! Why isn’t my marketing working? Claire Mitchell explains what you need to be doing.

Why I Got My First Business Coach

EP026: Why I Got My First Business Coach

The girls mean business would not be anywhere near as successful today, had I not hired a business coach in the early days. I couldn’t afford it but I couldn’t afford not to. Here’s my story. Visit The Girls Mean Business for more information.

when it all goes t*ts up

When It All Goes T*Ts Up!

I’ll start by saying sorry for the fruity phrase in the title but there isn’t any other way to describe what I’m trying to say. I’ve had one heck of time lately. The photo accompanying this article is Chloe and I representing how rubbish this week has been, in photo form! And through it all I’ve been able to run…

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Snail Mail Marketing Is Not Dead

EP025: Snail Mail Marketing is Not Dead

We are so busy with emails and websites and social media that we sometimes forget we have another option out there. Snail Mail or ‘the postal service’ to give it its proper name, COULD be a fantastic marketing tool in your business. Here’s why.

SEO My Best Advice

EP024: SEO, My Best Advice

I am NOT an expert on SEO, far from it but there is a secret to SEO that you need to know way before you start getting techie. If you get THIS wrong, the rest of your SEO will be wasted! Don’t forget to visit The Girls Mean Business for more information.

Are you a premature quitter?

Are You A Premature Quitter?

I had a question this week in one of my groups from a lady with a coaching business. She was frustrated, worn out and about to quit. Why? She had spent the last few weeks in a marketing frenzy. Her new business is about to launch and she’s been full of passion and enthusiasm about her new ‘baby’ for the…

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How Do I Write Short But Interesting Tweets?

EP023: Business Clinic – How do I Write Short But Interesting Tweets?

The question for this business clinic was:  I find writing short but interesting tweets difficult, any suggestions please?

How To Get More Referrals

EP022: How To Get More Referrals

Word of mouth marketing is the BEST. It’s free, it’s effective because people trust their friends when they recommend a business – brilliant! So, how do YOU get more referrals? Here are some ideas.

Episode(11)

EP021: Bright Shiny Objects

Ooh you’re so tempted to grasp that brilliant opportunity that’s appeared in front of you (bright shiny object!), you can see how you might make loads of money from it BUT is it going to be at the expense of your main business? Will you regret it? Here’s how to tell!

Untitled design(5)

My Top 6 Arty Tools I Use All The Time In My Business

I have the artistic ability of a carrot. I can’t draw for toffee. And yet, I can make A.MAZ.ING graphics, videos and memes for my blogs, website and social media accounts really quickly and easily because I’ve found some fantastic tools and apps. Some of them are free, some have an upgrade option or a pay per image option but…

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How To Record A Webinar

EP020: Business Clinic – How Can I Record a Webinar?

Business Clinic time again – Jo’s question was: It’s about time I attempted a webinar! What software do you use so that the screen can flip from your face to your slides? Don’t forget to visit The Girls Mean Business for more information.

Episode(13)

EP019: Autoresponders – What Do I Put In Them?

Autoresponders are the automatic emails you get when you have signed up for a freebie or have bought something. They can be AWFUL or they can be AMAZING. Here’s how to avoid being awful at autoresponders! Don’t forget to visit The Girls Mean Business for more information.

Ditching The Business Owner Mum Guilt

EP018: Ditching the ‘Business Owner Mum’ Guilt

You spend time on your business and feel guilty you’re not spending time with the kids. You spend time with the kids and feel guilty you’re not working in your business. Gah! This might help, it’s how I managed the mum guilty monkey. Don’t forget to visit The Girls Mean Business for more information.

Facebook Page Building For Beginners

EP017: Facebook Page Building for Beginners

So, you’ve set up a Facebook page for your business, you’ve been madly posting all sorts of stuff and no-one is taking any notice, right? Never fear! Here are some top tips to get people talking on your new Facebook page. Don’t forget to visit The Girls Mean Business for more information.

Business Clinic - How Long Will it Take for My Social Media to Work?

EP016: Business Clinic – How Long Will it Take for My Social Media to Work?

In this podcast I answer one of my ladies questions via my weekly business clinic – how long will it take for my social media to work? If you have a burning question, that Claire Mitchell can help with visit The Girls Mean Business.

How To Build Your List Without Spending Money

EP015: How to Build Your List Without Spending Money

You know you need a list, but you have at best a shoestring budget and at worst no budget at all! Fear not, I’m going to share 3 ways to build your email subscriber list on zero budget. Yay! Don’t forget to visit The Girls Mean Business for more information.

What's A List And Why Do You Need One?

EP014: What’s a List and Why Do You Need One?

What’s a list and why do you need one? If you follow my Facebook page or website you’ll see me talking about lists – your list is your business goldmine and if you aren’t building yours, you need to start TODAY. Here’s why. Visit The Girls Mean Business for more information.

21 things you could share on social media

EP013: 21 Things You Could Share on Social Media

If you need a quick injection of inspiration for your social media posts, here are a few ideas to get you started. This is, clearly, not exhaustive but it might spark up your brain cells and help you come up with loads of amazing content. For more information visit The Girls Mean Business.

Trapped in a carpark at night!(1)

Trapped In A Carpark At Night!

Picture the scene.  I’d had a rare day out of the office with my lovely business manager Emma. We’d gone to London for the day to attend the Facebook Small Business Bootcamp and we’d got an evening train back that got us into Darlington at 9.20pm. My feet were aching. I don’t travel on trains well so I was feeling…

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how to ask for testimonials

EP012: How to ask for Testimonials

OK, hands up who has happy customers? Great! Do you have a testimonial from each of them, saying how great you are and how much they love your product or service? No? OK Big Girl Knickers time…   Don’t forget to visit The Girls Mean Business for more information.

why unsubscribers are great

EP011: Why Unsubscribers are Great!

I know it hurts! I used to react like this; too, until I figured out what a wonderful thing it is to see people unsubscribing from your e-newsletter. Not in droves – I hasten to add! I’m not for a moment suggesting that if almost everyone unsubscribes that’s a good thing, but one or two each time you send it…

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how many ways can you re-use your blog?

EP010: How Many Ways You Can Reuse Your Blog

The Girls Mean Business is a podcast created for you if you are a female entrepreneur or woman business owner looking for daily marketing tips, advice on productivity, confidence, getting more customers, selling more products or services and inspiring interviews that you can listen to on your commute, at the gym, walking the dog or in your ‘me’ time. In…

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introduction to ideal customer marketing

EP009: Introduction to Ideal Customer Marketing

The Girls Mean Business is a podcast created for you if you are a female entrepreneur or woman business owner looking for daily marketing tips, advice on productivity, confidence, getting more customers, selling more products or services and inspiring interviews that you can listen to on your commute, at the gym, walking the dog or in your ‘me’ time. Claire…

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Interview with denise duffield-thomas of luckybitch.com

EP008: Interview with Denise Duffield-Thomas from Luckybitch.com

Last year I was lucky enough to interview the lovely Denise Duffield-Thomas of Luckybitch.com  about how to get a 100k Mindset.   What she shared has already totally changed the mindset and the business of LOADS of my Inner Circle and Club ladies, who have realised that they had money blocks which were stopping them from being successful and earning…

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what's the difference between a blog and an e-newsletter?

EP007: What’s the Difference Between a Blog and an E-Newsletter?

The Girls Mean Business is a podcast created for you if you are a female entrepreneur or woman business owner looking for daily marketing tips, advice on productivity, confidence, getting more customers, selling more products or services and inspiring interviews that you can listen to on your commute, at the gym, walking the dog or in your ‘me’ time. In…

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45 things you can outsource to a virtual assistant

EP006: 45 Things You Can Outsource To A Virtual Assistant

Here are 45 things I’ve outsourced to virtual assistants – remember that virtual assistants have different skillsets, so find one who can manage a particular task or role rather than looking for a ‘one size fits all’ person. Hiring a virtual assistant, even just for one or two hours can free up valuable time for you to spend doing what…

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8 ways to get laser focus

EP005: 8 Ways to Get Laser Focus with Claire Mitchell

We try to do as much as possible to grow, learn and better ourselves. We read books, blogs, and soak up all sorts of information on creating new habits. The fact is, a lot of this effort is in vain. Our attention is pulled in so many directions, that our attention and energy is spread too thin.   To add…

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how my leonie workbook made me money

How My Leonie Workbook Made Me Money

If you follow my Facebook page for The Girls Mean Business, you’ll know I’m a HUGE fan of Leonie Dawson’s ‘Create Your Shining Life & Biz 2015 Workbook’. My lovely business manager, Emma, bought me my very first workbook for Christmas 2014 and I fell instantly in love with it. First of all, I have a confession to make… I’m…

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17 things you can include in an enewsletter

EP004: 17 Things You Can Include in an E-Newsletter

Do you get writer’s block when you think about writing your e-newsletter? Does it feel like really HARD work? It doesn’t have to be! Here are 17 things that you COULD include in your e-newsletters. Don’t forget to visit The Girls Mean Business for more information.

how to get people to find me on the web

EP003: Business Clinic: How to Get People to Find Me on the Web?

The Girls Mean Business is a podcast created for you if you are a female entrepreneur or woman business owner looking for weekly marketing tips, advice on productivity, confidence, getting more customers, selling more products or services and inspiring interviews that you can listen to on your commute, at the gym, walking the dog or in your ‘me’ time. This…

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21 things you could share on social media

21 Things You Could Share On Social Media

If you need a quick injection of inspiration for your social media posts, here are a few ideas to get you started. This is, clearly, not exhaustive but it might spark up your brain cells and help you come up with loads of amazing content. Above all, remember that your social media posts need to be aimed at your ideal…

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Vision Board

EP002: 6 Steps to Creating a Vision Board with Claire Mitchell

I love a good business vision or vision board. For all it’s just a collection of words and pictures, it’s one of the most powerful tools you can have in your business. Why? Because it reminds you what you’re aiming for. Why you’re doing this. Why, on a bad day, it’s worth you dragging yourself out of bed to get…

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welcome

EP001: Welcome to The Girls Mean Business Podcast with Claire Mitchell

The Girls Mean Business is a podcast created for you if you are a female entrepreneur or woman business owner looking for weekly marketing tips, advice on productivity, confidence, getting more customers, selling more products or services and inspiring interviews that you can listen to on your commute, at the gym, walking the dog or in your ‘me’ time. Claire…

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