I have a confession to make. I used to be scared of numbers when they were related to money. I would rather hide under the table than tackle cashflow forecasts or sales projections – it used to nearly bring me out in hives.
But when I first started working with my coach, Kim Duke, she made me develop some daily numbers habits that have had a huge impact on my business. Kim is the Sales Diva and she thinks like a sales person – she’s always worked with targets and sales forecasts, it’s second nature.
Although I used sales targets in the corporate world for many years I’d never used them for my own business – it’s just me, after all. Sheesh! As if I didn’t have enough to do without updating SPREADSHEETS (yawn). But Kim is a strict coach and I couldn’t hide under the table forever, so I did as she asked.
She made me set up a sales forecast spreadsheet with my targets for each week & month and I update it each time I make a sale. Every time I update it means I’m another step closer to my target.
Now let me share a secret with you.
In the time I’ve been using it, guess what’s happened? I’ve made more money. Lots more money. In fact I’ve made FOUR TIMES more money than I used to make before I had sales targets and my sales forecast sheet. Why? Well remember that saying of mine ‘wherever you place your attention is where the magic happens’? When I placed my attention on my SALES figures, I started to get SALES. MAGIC.
Don’t get me wrong, the sales fairies didn’t just appear and sort it out for me, I had to work for it but I knew what I was aiming for. Before I would have just trundled along and been vaguely aware of how much I was making – today I know to the penny how much in my account.
I haven’t had to change anything radical. I still do business the same way and I’m still me. I still help people; I haven’t turned into a cold-hearted sales machine. The difference for me is that I can now spot opportunities to attract new clients, sell more to existing clients and build my business, that I just didn’t see when I wasn’t focused on my targets.
My challenge to you this week is to set up a really basic spreadsheet (or a notebook if you can’t face spreadsheets) and put your weekly and monthly sales targets on there. Then update it every time you make a sale. Start focusing on what you want to achieve – place your attention on your targets.
You’ll be surprised how your business grows when you develop this nifty little money-making habit – go on, stop hiding from the numbers and give it a try today!
PS: Kim Duke is the headline speaker at my Girls Mean Business Big Event on 14th September in London. I’m flying her over from Canada to teach us how to build our business in a sassy, savvy way. Don’t miss this rare opportunity to meet Kim in person and get the Sales Diva onto YOUR business - click here to find out more and get your ticket NOW!